That Awkward Moment is a popular hashtag on Twitter, Tumbler, and other social networking sites that is used to indicate that the story or anecdote being told talks about humiliating experiences, especially ones that happen on public. The phrase is sometimes also used in humorous images.
Origin and Popularity
The term “awkward,” while customarily used to denote the lack of social grace and assurance or the lack of dexterity and skill, has been more commonly used in the late 2000s to mean embarrassing or even peculiar social happenings.
The Socially Awkward Penguin, one of 4chan’s advice animal series of image macros, is among the first instances that depict funny and yet awkward experiences. On the other hand, the Tumlbr blog ThatAwkwardMoment is known to be the first one to publish text-based stories of awkward moments, the oldest of which dates back to the blog’s launching on October 13, 2010.
The phrase thereon became an indispensable source of humor with widespread popularity on Twitter that it has inspired the creation of other relevant blogs and @ handlers. On Facebook, several pages and groups have funny awkward experiences as their names and consequently attracted more than a million of likes.
With many Facebook users failing to grasp the proper usage of the meme, the Urban Dictionary, an online repository for the latest slang words and phrases, perfectly describes “That Awkward Moment” as
some new facebook fad where someone will put on their wall starting with that awkward moment and often times following it with something thats not awkward at all.
Best of That Awkward Moment