The reaction guys are four IGN employees who attended the E3 conference in 2003 and 2004 and whose reaction to the announcement of Nintendo’s then-new game titles were pictured. The meme is usually a four-paned comics where the initial reaction can either start with disappointment or excitement over something lame or awesome and the consequent reaction can then be the opposite. The reaction guys is also known as Gaijin 4koma, which stands for “4-frame foreigners” in Japanese.
In 2003, Nintendo announced the game, Pacman vs., for the Gamecube platform at the E3 2003 Expo. While later reviews were generally positive, four IGN reporters (Matt Casamassina, Craig Harris, Chadd Chamers, and Peer Schneider) were shown to be rather impartial to the game’s unveiling.
Flash forward to the E3 2004 Expo, the same people were pictured and shown to be quite elated after hearing the announcement of a new Zelda title known as Twilight Princess.
The comics is typically established with the following formula:
- First pane: something lame or boring
- Second pane: reaction guys getting bored
- Third pane: something awesome or fantastic
- Last pane: reaction guys in ecstasy
The setup can be reversed; the reaction guys are at first seen being quite happy about something but turn out to be mislead and deceived, therefore showing a disappointed reaction at that point.
Best of Reaction Guys
Saiyan picture via DeviantArt